Substack vs Beehiiv: Which is Better?

Email marketing
Email marketing

When it comes to choosing a platform for your newsletter, there are plenty of options available. Two of the most popular ones are Substack and Beehiiv. Both platforms offer unique features that cater to different needs of creators.

Substack is a popular newsletter platform that has gained a lot of traction in recent years. It is known for its simplicity and ease of use, making it a great option for creators who are just starting out. Beehiiv, on the other hand, offers an all-in-one solution with various features designed specifically for creators. It provides a range of tools for monetization, including memberships, ads, and sponsorships.

Substack: Pros and Cons

Substack Interface
Substack Interface

Substack is a popular newsletter platform that has gained a lot of attention in recent years. Here are some of the pros and cons of using Substack:

Pros

  • Easy to use: Substack is known for its user-friendly interface, making it easy for creators to set up and manage their newsletters.
  • Built-in audience: Substack has a large and growing audience of readers who are interested in subscribing to newsletters on a variety of topics.
  • Monetization options: Substack offers multiple ways for creators to monetize their newsletters, including paid subscriptions, sponsorships, and more.
  • Customizable design: Creators can customize the design of their newsletters to match their brand and style.

Cons

  • Limited discovery: Substack’s discovery features are relatively limited, which means that creators may have to rely more on their own marketing efforts to attract subscribers.
  • No SEO: Unlike some other newsletter platforms, Substack does not offer any SEO features, which may make it harder for creators to attract organic traffic to their newsletters.
  • No free plan: While Substack offers a free trial, there is no free plan available for creators who want to use the platform long-term without paying.

Overall, Substack is a solid choice for creators who want a user-friendly platform with built-in monetization options and a growing audience. However, creators who prioritize discovery and SEO may want to consider other platforms that offer more robust features in these areas.

Beehiiv: Pros and Cons

Beehiiv Interface
Beehiiv Interface

When it comes to Beehiiv, there are several pros and cons to consider. Here’s what we found:

Pros:

  • Flat-rate pricing: Beehiiv offers a simple pricing model, with a flat monthly fee that covers all features. This can be appealing to creators who want to avoid complex pricing structures or pay-per-use fees.
  • Custom branding: Beehiiv allows creators to customize their newsletter with their own branding, including logos, colors, and fonts. This can help to build a consistent brand identity and increase recognition among subscribers.
  • Integrated analytics: Beehiiv provides detailed analytics on subscriber engagement, including open rates, click-through rates, and more. This can help creators to understand what content is resonating with their audience and optimize their newsletters accordingly.
  • Flexible subscription options: Beehiiv supports both free and paid subscriptions, with the ability to set up multiple tiers of paid subscriptions. This can be useful for creators who want to monetize their content and offer exclusive perks to paying subscribers.

Cons:

  • Limited integrations: Beehiiv currently has limited integrations with other tools and platforms, which may be a drawback for creators who rely on a variety of tools to manage their workflow.
  • Limited customization options: While Beehiiv allows for some customization, there are limits to what can be changed. For example, the layout of the newsletter is fixed and cannot be modified.
  • Less established than competitors: Beehiiv is a newer platform than some of its competitors, such as Substack. This may make some creators hesitant to switch to a less established platform.

Overall, Beehiiv may be a good option for creators who value simplicity, custom branding, and detailed analytics. However, the platform’s limited integrations and customization options may be a drawback for some.

Substack vs Beehiiv: Features Comparison

When it comes to choosing the right platform for your blog or newsletter, it’s important to consider the features each platform offers. In this section, we’ll compare the key features of Substack and Beehiiv to help you make an informed decision.

Blogging

Substack and Beehiiv both offer blogging functionality, but there are some key differences between the two. Substack’s blogging functionality is more basic and is primarily designed to support the distribution of newsletters. Beehiiv, on the other hand, offers a more comprehensive blogging experience, with more advanced features such as custom post types and taxonomies.

Email Marketing

Both Substack and Beehiiv offer email marketing functionality, but again, there are some differences between the two. Substack is primarily designed for newsletter-based content distribution, whereas Beehiiv offers more advanced options for email marketing, such as automated drip campaigns and A/B testing.

Design Capabilities

Design is an important consideration when choosing a platform for your blog or newsletter. Substack offers a range of customizable templates, but the options are somewhat limited. Beehiiv, on the other hand, offers a more comprehensive range of design options, with the ability to customize everything from fonts and colors to page layouts.

Analytics

Analytics are an important tool for measuring the success of your blog or newsletter. Both Substack and Beehiiv offer analytics functionality, but there are some differences between the two. Substack offers basic analytics such as open and click-through rates, whereas Beehiiv offers more advanced analytics such as user engagement and conversion tracking.

Ease of Use

When it comes to ease of use, both Beehiiv and Substack offer a user-friendly interface. However, there are some differences to consider.

Beehiiv’s dashboard is simple and straightforward, making it easy for creators to navigate and manage their newsletters. The platform offers a variety of templates to choose from, and users can customize their newsletters with ease. Beehiiv also provides a drag-and-drop editor, which allows creators to easily add and rearrange content.

On the other hand, Substack’s interface is also user-friendly, but it may take some time to get used to. The platform offers a minimalist design, which can be a plus for some creators who prefer a clean and simple look. However, Substack’s customization options are more limited compared to Beehiiv, which may be a downside for some users.

Both Beehiiv and Substack offer mobile apps, which allow creators to manage their newsletters on-the-go. Beehiiv’s mobile app is available for iOS and Android devices, while Substack’s app is currently only available for iOS.

Pricing Comparison

When it comes to pricing, Beehiiv and Substack have different models. Substack charges a 10% fee on all membership charges to subscribers, while Beehiiv doesn’t charge any fees on subscription revenue.

Substack offers a free plan that allows creators to send unlimited newsletters to up to 2000 subscribers. However, if you want to monetize your newsletter, you need to upgrade to the Pro plan, which costs $10 per month plus the 10% fee on membership charges.

Beehiiv, on the other hand, offers a free plan that allows creators to send unlimited newsletters to up to 1000 subscribers. If you want to monetize your newsletter, you need to upgrade to the Pro plan, which costs $19 per month.

In terms of revenue share, Beehiiv takes a 5% cut of all revenue generated through its platform, while Substack takes a 10% cut.

Integration Capabilities

When it comes to integration capabilities, both Beehiiv and Substack offer a range of options to help creators connect with their audience and grow their subscriber base.

Beehiiv allows creators to integrate their newsletter with various platforms, including WordPress, Medium, and Ghost. This integration feature allows creators to automatically publish their newsletter on these platforms, which can help increase their reach and attract new subscribers. Additionally, Beehiiv offers a Zapier integration, which enables creators to connect their newsletter with over 3,000 apps, including social media platforms, CRM systems, and more.

Substack also offers a range of integration capabilities, including WordPress and Ghost integration. Substack also has an API that allows creators to access and manage their subscriber data, which can be useful for creators who want to build custom integrations or automate certain tasks. Furthermore, Substack offers an integration with Stripe, which allows creators to monetize their newsletter by accepting payments from subscribers.

User Reviews

We scoured the internet for user reviews of both Beehiiv and Substack to get a better understanding of what people think about each platform. Here’s what we found:

Beehiiv

Users seem to appreciate the advanced features that Beehiiv offers, particularly when it comes to monetization options. Many users mentioned that they appreciate the ability to offer paid subscriptions and the ease of setting up payment options. Some users also mentioned that they appreciate the ability to customize their newsletters with Beehiiv’s drag-and-drop editor.

That being said, some users did mention that they found Beehiiv’s interface to be a bit confusing at first and that it took some time to get used to. Others mentioned that they had some issues with customer support, particularly when it came to resolving technical issues.

Substack

Users seem to appreciate the simplicity and ease of use that Substack offers. Many users mentioned that they appreciate the clean and intuitive interface and the ease of setting up a newsletter. Some users also mentioned that they appreciate the community aspect of Substack, particularly the ability to discover and connect with other writers.

That being said, some users did mention that they found Substack’s monetization options to be limited and that they would appreciate more advanced options like those offered by Beehiiv. Others mentioned that they had some issues with the platform’s analytics and reporting capabilities, particularly when it came to tracking subscriber engagement.

Overall, it seems that both Beehiiv and Substack have their pros and cons, and the best platform for you will depend on your specific needs and preferences.

Conclusion

In this article, we have compared Substack and Beehiiv, two popular platforms for creators to publish content and monetize their work.

Substack is well-known for its newsletter-based content distribution and offers a simple, user-friendly interface. On the other hand, Beehiiv offers an all-in-one solution with features designed for creators, including blogs, websites, and podcast creation tools. It also does not charge any fees for creators, making it a more cost-effective option.

If you are looking to introduce paid options to subscribers and run newsletters from a business perspective, Beehiiv may be the better option. However, if you prefer a simple, straightforward platform for newsletter-based content distribution, Substack may be the way to go.

Frequently Asked Questions

How does Substack compare to other newsletter platforms like Beehiiv?

Substack is a popular newsletter platform that is easy to use and offers a range of features for both free and paid newsletters. However, it lacks some of the customization options and advanced analytics that Beehiiv provides. Other newsletter platforms like Mailchimp and ConvertKit offer similar features but may not be as focused on the newsletter format.

What are some examples of successful newsletters on Beehiiv?

Beehiiv has a range of successful newsletters across a variety of niches. Some examples include The Hustle, which provides daily business news and insights, and Girls’ Night In, which offers a weekly newsletter focused on self-care and wellness for women.

What are the differences between Beehiiv and Mailchimp for creating newsletters?

Beehiiv is more focused on the newsletter format and provides more advanced features for creating and managing newsletters. It also offers more customization options, including the ability to brand your newsletter and add custom domains. Mailchimp is a more general marketing platform that offers a range of tools for email marketing, social media, and advertising.

How does Beehiiv generate revenue and make money?

Beehiiv generates revenue by taking a 5% cut of paid subscriptions and offering premium features for a fee. It also offers a referral program for creators to earn additional revenue by referring new subscribers to the platform.

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