9 Best Social Media Automation Tools in 2023

Social media automation can do wonders for your business.

It can help you save time by scheduling your posts, increase your reach by sharing your content across multiple platforms, and even help track your performance so you can adjust your strategy on the fly.💥

But with so many social media automation tools on the market, which one do you choose? Is there a clear winner?

Well, the truth is you’ll have to choose a social media automation tool that’s best for your particular needs. So, we’ve done a round-up of the best tools to automate social media posts. So, let’s dive right in.💢💢

1. SocialBee: All-rounder social media automation tool that allows you to recycle and publish content create content libraries, and stay organized💪
2. AgoraPulse: Most comprehensive social media automation tool for a business
3. Missinglettr: A social media automation tool with content curation functionality and features to run a social media campaign successfully💪💪

1. SocialBee

SocialBee is a social media automation tool designed to help busy entrepreneurs and small businesses save time on social media. It has plenty of features that you can use to make your social media campaigns a success.💹📈

For one, the tool lets you manage all your social profiles from the same place. So, if you have TikTok, Facebook, Twitter, and Instagram accounts, you can quickly post to all of them without having to switch between apps.💻💻

Another great feature of SocialBee is that it supports Canva integration. Therefore, you can easily create beautiful images for your social media posts right from the app.✅✅

Plus, with SocialBee’s publishing feature, you can share the same content across all social media platforms. Even better, you can schedule posts in advance to ensure that your content is always fresh and up-to-date.

SocialBee also lets you analyze the success of your content and campaign. You can get insightful data about how well your posts performed, who engaged with them, and what kind of content gets the most traction.📊📊

This information can help you adjust your social media strategy to ensure that you’re always getting the best results.⭐⭐


The Bootstrap plan costs $19 per month and allows you to automate five social media accounts. But it is only available for one user or workspace.🌟🌟

Meanwhile, the Pro plan costs $79 a month and is ideal for agencies and freelancers. It supports 25 social media accounts and three users per workspace with five workspaces.

2. Missinglettr

If you want to automate social media posts, there’s no better tool than Missinglettr. It’s a social media automation platform that helps you create and schedule social media content, so you can focus on other aspects of your business.💪💪

The most notable feature of Missinglettr is that you can run drip campaigns. These are automated campaigns that post your content on a schedule, so you don’t have to worry about it. You can also customize the frequency and timing of your posts.

Moreover, you can curate content on the platform. But here’s the fun part; you can leave the manual labor out of it.👀

Missingletter has a done-for-you service that will help you curate content, so all you have to do is sit back and relax.

Moreover, there’s a social media calendar that lets you see all your upcoming posts in one place. This is great for planning and scheduling purposes.📆📅

Lastly, the platform has analytics showing you how well your campaign performs. You can use the results to improve your content and strategies.

All in all, Missinglettr is an excellent tool for automating your social media posts.✅


The Pro plan costs $59 per month. It has three workspaces, nine social media profiles, unlimited extra users, and 3,000 scheduled monthly posts. You can also curate ten posts a month in this plan.

3. Pally

Pally is a social media automation platform for agencies that manage multiple social media accounts. Pally allows agencies to quickly and easily post content across all of their client’s social media accounts with just a few clicks.🌟🌟

Pally also provides agencies with powerful analytic tools to help them track the performance of their client’s social media accounts and see where the campaign might need to be tweaked.👀

The scheduling feature has to be the best thing about Pally. It allows agencies to easily schedule content weeks or even months in advance, so they can set it and forget it. This frees up a lot of time for agencies to focus on other essential tasks.💪💪

Furthermore, Pally has a unified inbox that agencies can use to reply to all reviews, DMs, comments, and more. Thus, managing all social media interactions in one place is easy.💹

Most importantly, Pally allows team interaction. Its collaborative features let multiple team members work on a campaign together and easily share ideas.


The Premium plan costs $15 a month and is suitable for social media agencies that work with multiple brands. The plan comes with a custom domain, custom analytics reports, and bulk scheduling.

You can also add additional users for $29 a month and additional social sets for $15 a month.

4. AgoraPulse

Do you want to take control of your social media? AgoraPulse is here to help. With this easy-to-use tool, you can track your progress, monitor your social media activity, and more.✅

First and foremost, AgoraPulse has a unified social inbox. That means you can manage your social media messages in one place. This can save you a lot of time and help you stay organized.📆📆

In addition, the platform supports intuitive publishing, which means you can plan content. You can also collaborate with different team members and schedule content.

AgoraPulse also supports social listening. Thus, you can discover what people are saying about your brand. And you can respond to them accordingly. Social listening refers to monitoring social media for mentions of your brand, product, or service.⭐⭐

You can use the information to determine which trends resonate with your audience. You can also use it to improve your marketing strategy.💹

Last but not least, AgoraPulse provides detailed analytics to help you understand your social media activity. The platform also allows you to export reports.📄📄


AgoraPulse is free for 30 days. So, you can test the features of this tool for free initially. The Pro plan is ideal for small social media management teams and costs $79 a month. Meanwhile, the Premium plan is $199 per month.

If you need more functionality, you can opt for the Custom Plan and get a quote from the company.

5. StoryChief

If you want your brand to get all the attention it deserves on social media; you need to be using StoryChief. It’s the best way to automate your social media posts and ensure that the right people see your content at the right time.📆

Here’s what you can do with StoryChief:

  • Collaborate: Teamwork makes the dream work. StoryChief lets you invite team members to contribute to your content calendar.💪
  • Schedule: Schedule your posts in advance, so you can focus on creating great content and leave the posting to StoryChief.
  • Optimize: Many brands make the mistake of overlooking the power of SEO. StoryChief lets you optimize your content for the search engines, so you can get those all-important organic clicks.⭐⭐
  • Plan: It’s imperative to plan how your social media strategy unfolds. StoryChief’s drag-and-drop interface makes it easy to see what’s going on and plan everything according to the campaign.📅📄
  • Publish: You can publish content to any CMS. If you want more engagement, you can also get your ambassadors on board.
  • Measure: Gauging the success of your social media campaigns is essential. With StoryChief, you can track your progress and see what’s working and what’s not.


The Team plan starts at $100 a month and includes four users. It also gives you one workspace and unlimited content campaigns. In addition, the plan comes with 10GB of media storage.

Meanwhile, Team Plus costs $180 monthly and comes with additional features. These include collaboration, multi-channel content distribution, six users, and unlimited media storage. You can also invite unlimited guests.

6. Sprout Social

Sprout Social is a popular social media management platform that helps businesses grow their online presence. The platform offers a suite of tools to help businesses with tasks such as scheduling posts, analyzing social media analytics, and more.💪

Sprout also offers a wide range of features to help businesses better engage with their customers and followers, such as the ability to send private messages, run social media contests, and more.👀

Possibly the most innovative feature of Sprout Social is social listening. The Listening features let you ‘listen’ to what your customers and followers say about your brand or product on social media.🌟🌟

It can be an invaluable way to get feedback about your business and help you identify potential issues or problems before they become a full-blown crisis.

The ability to track and analyze social media data is also a significant selling point of Sprout Social. The platform offers various social media analytics tools to help businesses track their progress and performance.💹💹

Sprout Social is trusted by more than 30,000 businesses of all sizes, including Purdue University, Eventbrite, Unicef, and Shopify. So whether you’re a social media strategist or marketer, a small business owner, or just getting started with social media, Sprout can help you achieve your goals.


The Standard plan costs $249 per month. It comes with an all-in-one social inbox, social content calendar, five social profiles, and review management. You can add a user for $199 per month.

Meanwhile, the Professional plan costs $399 per month. It gives you unlimited social profiles, competitive reports from social media platforms, analysis reports, and trend analysis for Twitter hashtags and keywords.

7. Sendible

Sendible is a social media management platform that helps brands automate their social media posts to save time. But automation is not the only shining feature of this platform.💪

It also lets you create content in advance and schedule it to be published at a later date, so you can keep your social media presence active even when you’re busy with other things.🌟

With its Canva integration, you can easily create visuals for your posts. Meanwhile, its reporting feature lets you track your performance and see how your content performs.

Sendible also allows you to collaborate with your clients and team. For instance, you can set up approval workflows. In this way, you can be sure that your content is always up to par.⭐⭐

Sendible also supports one-click reports. These are essential in helping you track your social media performance. You can automatically send custom reports about your most engaging content to clients or team members.


You get a 14-day free trial to test the platform’s features. After that, you can get the Creator plan for $29 a month. It allows unlimited scheduling, monitoring, planning, publishing, and reporting. However, it’s only for one brand.

The Scale plan is $199 per month. It also has additional features, such as custom approval flows, personalized onboarding, automated client reports, and traction plan features.

8. Crowdfire

Crowdfire is an app that simplifies social media management by allowing users to quickly and easily schedule posts, track analytics, and more.🌟🌟

Firstly, you can discover relevant content depending on the hashtags, topics, and keywords that you’re tracking.

You can also get real-time insights to see which topics people are talking about the most and what kind of content they want to see. Moreover, Crowdfire lets you publish content from your sites and blogs.📄💻💻

The best part is that you can pre-schedule your posts so they automatically go out at the best time for engagement.

It’s important to note that what works for one social media platform might not work for another. So, you have to tailor your posts for every social media network.

Crowdfire makes this easy by allowing you to customize your posts for each social media platform. Instead of creating a separate post for every platform, you can simply tweak a few things and hit publish.💻💻

This not only saves you time but also ensures that your content is perfectly optimized for each social platform.


The Premium plan costs $37.48 per month. You can use it to manage ten accounts. It also has advanced features, such as bulk post scheduling, Chrome extension, 100 scheduled posts, and a custom posting schedule.

The VIP plan is $74.98 and has additional features along with 25 linked social accounts.

9. Tailwind

Tailwind is the ally marketing teams need to efficiently power through their workflows. By providing a wide range of built-in tools and a flexible plugin system, Tailwind makes marketing teams more productive.📱📱

The main feature of Tailwind is that it lets you create a personalized marketing plan for your social media. So, you’ll always know what you need to post, when it needs to go up, and where it needs to go.

Plus, Tailwind gives you an easy way to collaborate with your team, so everyone is always on the same page. You can also use the Create feature to curate content from around the web or find creative inspiration when you need it.💻💻

With Tailwind, you no longer have to post on social media manually. The platform lets you schedule all of your content in advance, so you can focus on other tasks. Plus, you can use the Auto Post feature to post your content at the best times for engagement automatically.📊


The Advanced plan is $19.99 per month. It supports two Pinterest accounts, two Facebook pages, two Instagram accounts, and 1,000 posts across these platforms.

Meanwhile, the Max plan costs $39.99 and comes with three accounts for these platforms. It also has extra features, such as unlimited email contacts, 200 email sends per month, five users, advanced analytics, and unlimited Tailwind communities.

Frequently asked questions

Here are some common questions about automating social media posts.✅

Why should I automate social media posts?

When you automate your social media posts, you can schedule your content in advance. That means you can continue to post content even when you’re busy or away from your computer. Automated posts also ensure that your content is posted consistently, which can help you maintain a regular audience.💪💪

How do I automate social media posts?

There are several ways to automate social media posts. You can use a social media management tool like Sprout Social or Missinglettr🌟🌟. These tools let you connect your social media accounts and schedule your posts in advance. You can also use them to get advanced analytics about your campaign.💪💪📊

Final words💻

Now that you know nine tools that let you automate social media posts, you can choose the best option for your business. When choosing a social media automation tool, consider your needs and budget.💲💲

Some of the tools we discussed are free initially, while others have paid plans with more features. No matter which tool you choose, social media automation can help you save time and energy while still getting your message out there.

Let us know which of these tools you’ll use to automate social media posts for your brand. 

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